From the manufacturer We've got you covered! Clairol Professional is all about breaking barriers and giving you more color options, so you can live by your own color code. A full collection to achieve your desired look. Permanent & Demi-Permanent color Semi-Permanent & Temporary color Lighteners Developers Clairol Professional Basic White & BW2 Powder Lighteners BW2 Powder Lightener is designed for off-scalp lightening techniques such as creating lustrous highlights and gives you complete creative control over the lightening process. Blonde is a timeless trend, something that can be effortlessly achieved with BW2's creamy and easy to handle formula. Get luminous, natural-looking and predictable results. Quick, reliable results Clairol Professional Basic White and BW2 Powder Lighteners are user-friendly and provide balanced lightening for quick, reliable results. Your perfect lightening partner Basic White's extra strength formula and BW2's extra strength dedusted formula for minimized powder fly-away are perfect for a full range of off-scalp lightening treatments. All the lightening you need Whether you're doing delicate highlights or leveling-up before coloring, we've got you covered! Basic White comes in a large tub for all your lightening needs, while BW2 comes in both a large tub or a small sachet for individual lightening. Mixing In a plastic bowl, mix Clairol Professional BW2 with Clairol Professional Cream 10 or 20-volume developer to a creamy consistency in a 1:1 ratio. Saturation The creamy consistency allows for an easy bowl-and-brush application and the resulting mixture saturates the hair to ensure no strands are left untreated. Processing Apply where highlights are wanted. Process up to 30 minutes, or until desired lightness is achieved. Product Name Clairol Professional BW2 Clairol Professional BW Basic White Clairol Professional Kaleidocolors Blue Clairol Professional Kaleidocolors Clear Ice Clairol Professional Kaleidocolors Violet Main Benefit Full range of off-scalp lightening services Full range of off-scalp lightening services Lifts and tones dark hair in one easy step Provides up to 6 levels of lift for clear lightening results Anti-yellow technology that lifts hair and helps minimize brass on light hair Result Balanced lightening for predictable, quick results Balanced lightening for predictable, quick results Gorgeous, toned, customized highlights Gorgeous, toned, customized highlights Gorgeous, toned, customized highlights Formula Extra-Strength Dust-free Extra Strength Tonal Powder Lightener lift up to 6 levels Tonal Powder Lightener lift up to 6 levels Tonal Powder Lightener lift up to 6 levels Format Dedusted Powder lightener Powder lightener Clay-based lightener Clay-based lightener Clay-based lightener Use All hair All hair Dark hair All hair Light hair