Paul Mitchell Color Craft Products Liquid Color Concentrate or Custom Color Treatment (Pick Yours) Liquid Color Concentrate Intensifies, enhances or extends the life and vibrancy of color services. May be used for easy color corrections. Contains direct dyes that are suspended in a positively charged base, ensuring even distribution of the color molecules and maximum adherence to the hair. Liquid Color Concentrate enhance color after permanent, demi- and semi- hair color services, condition any hair type with customized color treatment to help revitalize color, use as a toning treatment to balance warm or cool tones and mix Liquid Color Concentrate with water to repigment hair. Custom Color Treatment Mixes with Liquid Color Concentrates to deliver customized tones and beautiful shine. Liquid Color Concentrates mixed with the Custom Color Treatment create a stable product with a shelf life of up to two years. Rich treatment delivers customized color while providing conditioning results for guests in the salon and at home. How to use Shake the Liquid Color Concentrate before use. Mix it throughly with the Custom Color Treatment. Shampoo, rinse and towel dry. Apply the custom-crafted treatment, comb it through to evenly distribute it throught the hair. For additional deposit and/or vibrancy apply the treatment to clean, dry hair. Leave-in on for 1-5 minutes, then rinse. For additional deposit leave it on for 10-15 minutes and/or apply heat. Style as desired.
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